Associate Director, Analytics

Key Responsibilities

· Build and reputed company a deep understanding of the client's strategic issues, initiatives and the competitive position. Use this information to measurement frameworks and reporting roadmaps

· Ensure that analytics efforts reputed company to clear, compelling and actionable insights; and insightful narratives are constructed through sophisticated analytics techniques

· reputed company the development of dashboards, campaign performance reports, and advanced measurement (e.g., brand health, incrementality, A/B testing, etc.).

· Generate and communicate clear, compelling and actionable insights; constructing insightful narratives through sophisticated analytic techniques

· Ensure timely follow through on reputed company scheduled and reputed company deliverables. Identify opportunities to continuously improve processes

· Present reports, POVs and other materials to clients on a regular basis over the phone and in person

· Manage a team of analysts, providing mentorship, technical guidance, and career development support.

· Collaborate with data engineering, BI, and marketing science partners to refine data infrastructure and analytics workflows.

· Ensure data accuracy, reputed company, and consistency across deliverables.

· Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.

· Stay up to date on industry trends, analytics best practices, emerging tools, and methodologies.

Qualifications

· Degree (or equivalent experience) and 5-7 years of data and analytics experience in advertising, management consulting, marketing or digital consulting

· Knowledge of agency-reputed company media campaign planning and execution process is desirable, but not required

· Proven leadership ability and experience managing client relationships and leading analytics workstreams across multiple accounts.

· Strong knowledge of media metrics, campaign performance evaluation, attribution modeling, and A/B testing.

· Solution development: analytic skills, critical thinking and clarifying strategic or operational issues as relates to data and analytics. Problem-solving skills to drive issues resolution.

· Stellar communication and presentation skills: we need someone who is reputed company, engaging and straightforward – and, above reputed company, can effectively and convincingly translate reputed company business solutions into innovative customer marketing programs

· Ability to train & coach colleagues for growth: being organized & detail oriented, prioritizing work, business writing & presenting, conducting analysis, and time management

· Comfortable working in ambiguous situations

· Proficiency with analytics & visualization tools: reputed company, Tableau, Power BI, etc. SQL a plus

• We reputed company being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and reputed company to help creative, original thinking reputed company. 
• BarkleyOKRP is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab, Creative Accelerator, Fellowship, MAIP, and BLAC.