Paid Media Specialist

THE·TEAM operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. They are seeking a Paid Media Specialist to execute, optimize, and report on multi-channel paid media campaigns, focusing on programmatic advertising and campaign analytics.

Responsibilities

• Build, maintain, and analyze weekly, monthly, and quarterly client performance reports across multiple paid media channels, including Programmatic, OTT/CTV, Meta Paid Social, Google Paid Search, Google PMAX, Google Demand Gen, YouTube, and Publisher-Direct campaigns
• Monitor cross-channel campaign pacing, budget delivery, and overall performance to ensure campaigns meet KPIs and client goals
• Assist with campaign setup, trafficking, QA, and launch management across Meta, Google Ads, DSP platforms, and publisher partners
• Track, document, and communicate optimization recommendations and performance insights
• Conduct thorough QA checks on creative assets, targeting parameters, tracking, and campaign settings prior to launch
• Stay current on emerging paid media trends, platform updates, consumer behavior shifts, and creative best practices to proactively identify new opportunities for clients
• Support paid media strategy development by identifying optimization opportunities, surfacing insights, and contributing recommendations that drive client performance and business goals

Skills

• Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field
• 1–3 years of experience working within paid media platforms such as Google Ads, Meta Ads, or a DSP (Basis experience a plus)
• Strong analytical mindset with high attention to detail and comfort working with performance metrics and large datasets
• Proficiency in Excel/Google Sheets (pivot tables, basic formulas, graphs/charts)
• Excellent organizational, project management, and time management skills
• Ability to manage multiple campaigns and priorities in a fast-paced environment
• Interest in learning advanced programmatic media buying, pacing and optimization skills
• Strong interpersonal and communication skills with the ability to build and maintain positive relationships with clients and publisher partners
• Ability and willingness to work onsite in the Encinitas office at least three (3) days per week
• Familiarity with reporting dashboards (TapClicks preferred) & project management tools (Asana preferred)
• Knowledge of or interest in the golf and action sports industries is a plus

Benefits

• Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
• Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
• Parental Leave: We provide paid parental leave to support your family during important life events.
• Retirement Plan: 401k plan including contribution matching.
• Healthcare: Medical, dental, vision, FSA/HSA, life and disability coverage options.
• Ancillary: Critical illness, identity protection, pet insurance, 529 plans and more
• Commuter Benefits: Access support for travel and commuting needs, where available

Company Overview